Android gives you a world-class platform for creating apps and games for Android users everywhere, as well as an open marketplace for distributing to them instantly.
Apps need to work with the iOS to ensure that they deliver a great user experience. Beyond a good design, simple UI & a great user experience encompasses for your app's.
Microsoft, with an aim of expanding its services to the mobile and tablet market, introduced Windows mobile OS and Windows App Development.
Customers are looking for compatibility amid different brands and this is why, cross platform mobile apps development is becoming more significant in generating outstanding gain in efficiency.